14 May The FIM Hospitality became TV studio in Le mans
World Environment Day
The environmental ambassador of the FIM and MotoGP world champion Marc Márquez, collaborates one more year and helps commemorate the World Environment Day, along with his brother Alex Marquez, Moto2 world champion. Dorna as coordinator and promoter of MotoGP and FIM as International Environment Commission (CIE), presented an awareness-raising video with Marc and Alex as main characters, reflecting the 2015 them “consume responsibly”.
With the propose of contributing in the UN environmental program and in collaboration with the mentioned organizations, both riders make a video campaign focused on the daily food waist. Sentences such as “there are more than one thousand million tons of food waist every year” are some of the main messages to rise awareness and enhance sustainability in the motorcycling world.
We can add that this act is not an isolated activity within the International Motorcycling Federation made in the environmental field. Besides this campaign, FIM applies strict environmental regulations and implements various measures and initiatives that include; environmental management plans in press rooms and paddock, programs to organize sustainable events and environmental education programs. Other outstanding actions carried out jointly with the other FIM Ambassadors are for example; KiSS Mugello, supported by Valentino Rossi held in the Toscan track.
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